HCM City, Sept. 21 -- Developing cultural industries has been identified as a national priority for Vietnam, requiring not only sound policies and investment but also the nurturing of a highly skilled workforce capable of meeting the demands of integration and innovation.

Vietnam possesses rich "soft power" assets, from a diverse system of tangible and intangible cultural heritage to traditional festivals, landscapes, and crafts. Experts stress that alongside policies, investment in people is crucial. Human resources not only generate cultural products but also play a decisive role in preserving, developing, transforming, and promoting values in modern life.

Assoc. Prof. Dr. Nguyen Thi Thu Phuong, Director of the Vietnam Institute of Cu...