Ninh Binh, Nov. 20 -- A conference on national tourism promotion for 2026 has been held in the northern province of Ninh Binh, aimed at strengthening Vietnam's global destination competitiveness and improving coordination among government agencies, localities and businesses.

The November 19 event, co-hosted by the Ministry of Culture, Sports and Tourism and the provincial People's Committee, also sought to expand private-sector participation in promotion activities and leverage Vietnam's cultural, heritage, culinary and natural assets to sharpen its national tourism brand.

Deputy Minister of Culture, Sports and Tourism Ho An Phong said the conference underscored the need to overhaul promotion methods, accelerate the use of digital tools...