Hanoi, Feb. 11 -- The ongoing Spring Fair 2026 in Hanoi is a chance for Vietnamese firms to expand partnerships with businesses from Australia, a country with a strong economic complementarity with Vietnam, according to Tran Thi Thanh My, Deputy Consul General and head of the Vietnam Trade Office in Australia. My highlighted Australia's strong expertise in turning exhibitions and trade fairs into effective B2B (Business-to-Business) and B2C (Business-to-Consumer) platforms by focusing on experience-based destinations and technology-enabled connectivity, rather than purely traditional buying and selling. She said that the success of Australian trade fairs lies in professional business matchmaking through pre-scheduled digital platforms, st...