HCM City, May 22 -- The Singapore Tourism Board (STB) on May 21 joined hands with iVIVU.com, a Vietnamese online travel platform, in a calculated bid to woo Vietnamese tourists, cementing Singapore's place as a top beacon for Vietnamese travellers.

The collaboration features a multi-channel marketing campaign, curated travel packages, and regular updates on Singapore's tourism offerings. Through iVIVU.com, Vietnamese travellers can now access a range of services, from flight and hotel bundles, accommodations, cruise tours, and tickets to top attractions, all designed to balance affordability with the promise of unforgettable experiences.

Terrence Voon, Executive Director for Southeast Asia at STB, stressed that the partnership aims to h...