Hai Phong, May 22 -- With rapid infrastructure upgrades, refreshed tourism products, and renewed communication strategies, Hai Phong is emerging as a top destination for both domestic and international travellers.

Experiencing coastal life

Since April 2022, the "Hai Phong Foodtour" has become a viral trend across social media platforms. Spearheaded by the city's Department of Tourism (now part of the Department of Culture, Sports and Tourism), the campaign promotes Hai Phong's unique culinary identity through media partnerships and TikTok collaborations. The initiative has significantly boosted port city tourism.

Luu Hoang Diep from S9 Travel, a local tour operator, said Hai Phong's distinctive lifestyle offers visitors memorable exper...