Hanoi, Jan. 14 -- The nationwide campaign encouraging Vietnamese consumers to prioritise domestically made goods has helped create a broad consumer space in which local products can compete on an equal footing. A clear sign of this impact is the rapid expansion of the One Commune, One Product (OCOP) programme. Vietnam now has around 17,400 OCOP items rated three stars or above - far exceeding the programme's initial targets. The figure reflects not only growth in scale, but also the vitality of the rural economy when it effectively integrates into the market. Nguyen Thi Hong, a senior specialist at the Department of Domestic Market Management and Development under the Ministry of Industry and Trade (MoIT), said the ministry has implemente...