U.S., Jan. 14 -- An application to own the trademark for 'HELP ME CHOOSE BENEFITS' has been filed on Jul. 29, 2025.

Owner(s):

HELPMECHOOSEBENEFITS.COM, INC.; 1219 N B St, , IOWA

Goods and/or Services:

For: Software as a service (SAAS) services featuring software for providing personalized employee benefits recommendations, decision support, and plan comparisons using artificial intelligence and user-provided data, with reporting tools for employers and brokers.

Class(es): 100, 101

Mark Drawing Type: 4 - STANDARD CHARACTER MARK

https://eog-tmng.uspto.gov/#/issueDate=2026-01-13&serialNumber=99309879

Disclaimer: Curated by HT Syndication....