ALEXANDRIA, Va., Jan. 20 -- United States Patent no. 12,530,415, issued on Jan. 20, was assigned to YAHOO ASSETS LLC (Dulles, Vatican City State (Holy See)).
"Method and system of personalized blending for content recommendation" was invented by Rao Shen (Sunnyvale, Calif.), Kostas Tsioutsiouliklis (Saratoga, Calif.), Donghyun Kim (San Jose, Calif.), Yufeng Ma (Sunnyvale, Calif.) and Yu Wang (San Jose, Calif.).
According to the abstract* released by the U.S. Patent & Trademark Office: "The present teaching relates to personalized content recommendation. A webpage is contrasted for a user having a plurality of slots each of which is to be allocated with a content item. For each of the plurality of slots, a plurality of content items in a p...