ALEXANDRIA, Va., Nov. 18 -- United States Patent no. 12,475,486, issued on Nov. 18, was assigned to Yahoo Ad Tech LLC (New York).
"Isolated budget utilization" was invented by Yair Koren (Zichron Yaacov, Israel), Abraham Shahar (Tel Aviv, Israel), Tal Cohen (Netanya, Israel), Michal Aharon (Haifa, Israel) and Assaf Singer (Geni Tikva, Israel).
According to the abstract* released by the U.S. Patent & Trademark Office: "One or more computing devices, systems, and/or methods for isolated budget utilization are provided. A first budget pacing component is assigned to control bidding by a first content serving component for a set of content items. A second budget pacing component is assigned to control bidding by a second content serving compo...