US Patent Issued to Yahoo Ad Tech on June 17 for "Systems and methods for opting-out of targeted advertising in an online advertising environment" (Virginia Inventor)

ALEXANDRIA, Va., June 19 -- United States Patent no. 12,333,568, issued on June 17, was assigned to Yahoo Ad Tech LLC (New York).

"Systems and methods for opting-out of targeted advertising in an online advertising environment" was invented by Jeffrey Todd Wilson (Ashburn, Va.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods are disclosed for opting-out of targeted advertising in online advertising environments. One method includes receiving an opt-out verification request, the opt-out verification including an IP address of a user device and HTTP header fields of an HTTP request of the user device; determining a geographic area of the user device based on the IP address of the user device;...