ALEXANDRIA, Va., Feb. 5 -- United States Patent no. 12,217,294, issued on Feb. 4, was assigned to TRANSFORM SR BRANDS LLC (Hoffman Estates, Ill.).
"Product and content association" was invented by Eui Chung (Huntley, Ill.), Bharath Sridharan (Glendale Heights, Ill.) and Seyed Alireza Forouzan Ebrahimi (Schaumburg, Ill.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus are disclosed regarding an e-commerce system that maintains references between products and relevant content. In some embodiments, methods and/or apparatus obtain content from one or more content providers via a computer network, identify a product from a product catalog of an electronic database that is related to the obtain...