ALEXANDRIA, Va., June 5 -- United States Patent no. 12,277,572, issued on April 15, was assigned to TRANSFORM SR BRANDS LLC (Hoffman Estates, Ill.).

"System and method for using data points collected from a customer to provide customer specific offerings" was invented by Leena Munjal (Algonquin, Ill.).

According to the abstract* released by the U.S. Patent & Trademark Office: "A retailer computer system receives from a first computing device a shopping recap having data indicative of one or more products that were shown to a customer by the sales associate while the customer was within a retail establishment. The received shopping recap is stored within a data repository where it is linked to a customer identifier that is associated with ...