US Patent Issued to TIME WARNER CABLE ENTERPRISES on June 3 for "Methods and apparatus for secondary content management and fraud prevention" (Virginia, Colorado Inventors)

ALEXANDRIA, Va., June 4 -- United States Patent no. 12,321,422, issued on June 3, was assigned to TIME WARNER CABLE ENTERPRISES LLC (St. Louis).

"Methods and apparatus for secondary content management and fraud prevention" was invented by Kenneth Gould (Reston, Va.) and Vipul Patel (Parker, Colo.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and apparatus for secondary content management, including preventing viewing fraud, are disclosed. In one embodiment, apparatus of the present disclosure includes an Advertisement Decisioning Service (ADS) and Manifest Manipulator (MM) configured cooperate to receive client requests for secondary content, select one or more secondary content elements (e.g., adve...