ALEXANDRIA, Va., June 19 -- United States Patent no. 12,335,565, issued on June 17, was assigned to The Nielsen Co. (US) LLC (New York).
"Methods, apparatus, and systems to collect audience measurement data" was invented by Brian Shane Fuhrer (Palm Harbor, Fla.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, apparatus, and systems to collect audience measurement data are disclosed. An example system includes at least one non-transitory machine readable storage medium including instructions which, when executed, cause a machine to at least: generate behavior data developed during a first time period based on first media data and user data corresponding to one or more users of a household, the user dat...