US Patent Issued to The Nielsen Company (US) on Dec. 9 for "Systems, apparatus, and related methods to estimate audience exposure based on engagement level" (Slovene, Slovenian Inventors)

ALEXANDRIA, Va., Dec. 9 -- United States Patent no. 12,495,187, issued on Dec. 9, was assigned to The Nielsen Co. (US) LLC (New York).

"Systems, apparatus, and related methods to estimate audience exposure based on engagement level" was invented by Matjaz Finc (Izola, Slovenia) and Igor Sotosek (Portoroz, Slovenia).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, apparatus, and systems are disclosed for estimating audience exposure based on engagement level. An example apparatus includes at least one memory, machine readable instructions, and processor circuitry to at least one of instantiate or execute the machine readable instructions to identify a user activity associated with a user during exposure...