US Patent Issued to TELEFONAKTIEBOLAGET LM ERICSSON on June 17 for "Just-in-time user data with privacy" (Swedish, American Inventors)

ALEXANDRIA, Va., June 19 -- United States Patent no. 12,333,572, issued on June 17, was assigned to TELEFONAKTIEBOLAGET LM ERICSSON (PUBL) (Stockholm).

"Just-in-time user data with privacy" was invented by Paul McLachlan (San Francisco) and Hector Caltenco (Oxie, Sweden).

According to the abstract* released by the U.S. Patent & Trademark Office: "According to some embodiments, a method performed by an end user electronic device comprises: triggering a digital content display opportunity; generating an opportunity identifier that uniquely identifies the digital content display opportunity within a digital content display opportunity bidding system; obtaining demographic information associated with a user of the end user electronic device; ...