ALEXANDRIA, Va., June 16 -- United States Patent no. 12,307,074, issued on May 20, was assigned to TABOOLA.COM LTD. (Ramat Gan, Israel).
"Dynamic modifications of displayed pages to introduce new widgets" was invented by Lior Golan (Tel Aviv, Israel) and Lior Papirblat (Hod HaSharon, Israel).
According to the abstract* released by the U.S. Patent & Trademark Office: "A method, apparatus, and product for implementing dynamic modifications of displayed pages to introduce new widgets. A new widget is displayed instead of, or in addition to, a pre-existing widget. Both the new widget and the pre-existing widget display content items that are retrieved from a content item repository. Optionally, the pre-existing widget may be a feed and the ne...