ALEXANDRIA, Va., Aug. 6 -- United States Patent no. 12,380,119, issued on Aug. 5, was assigned to Sprout Social LLC (Chicago).
"System and methods for generating optimal post times for social networking sites" was invented by Joel Alexander Booth (Chicago), Justyn Howard (Chicago) and Aaron Rankin (Chicago).
According to the abstract* released by the U.S. Patent & Trademark Office: "A system and methods are disclosed for determining the ideal times for a person, software client, or other entity to post a message to a social networking site. An ideal time is a time when the post will have a maximum impact, where impact is some measure of success as defined by the posting entity. To determine the ideal times, the posting patterns of individ...