ALEXANDRIA, Va., Aug. 26 -- United States Patent no. 12,401,864, issued on Aug. 26, was assigned to SAMSUNG ELECTRONICS Co. LTD. (Suwon-si, South Korea).
"Systems and methods for advertisement playback based on preferred viewing duration" was invented by Nitish Varshney (Bengaluru, India), Pratyush Pushkar (Bengaluru, India) and Arun Kunnappillil Madhusoodhanan (Bengaluru, India).
According to the abstract* released by the U.S. Patent & Trademark Office: "Provided is a system and method for displaying an advertisement. The method for displaying an advertisement, includes receiving, by an advertisement server, an advertisement request from a media playback service subsequent to an initiation of a media playback on an electronic device of a...