US Patent Issued to Salesforce on Oct. 14 for "Adjusting emphasis of user interface elements based on user attributes" (California Inventors)

ALEXANDRIA, Va., Oct. 21 -- United States Patent no. 12,443,419, issued on Oct. 14, was assigned to Salesforce Inc. (San Francisco).

"Adjusting emphasis of user interface elements based on user attributes" was invented by Joseph Andolina (Castro Valley, Calif.), Owen Winne Schoppe (Orinda, Calif.), Brian J. Lonsdorf (Belmont, Calif.) and Sonke Rohde (San Francisco).

According to the abstract* released by the U.S. Patent & Trademark Office: "Techniques are disclosed relating to emphasizing user interface elements for different users based on user attributes. In some embodiments, a system maintains a set of information (e.g., for a particular product) that includes multiple types of information. The system may access the same set of informa...