US Patent Issued to Roku on Aug. 5 for "Content-modification system with overlay handling feature" (British, American Inventors)

ALEXANDRIA, Va., Aug. 6 -- United States Patent no. 12,382,120, issued on Aug. 5, was assigned to Roku Inc. (San Jose, Calif.).

"Content-modification system with overlay handling feature" was invented by Andrew Laurence Ashbacher (Aptos, Calif.), Steven Michael Cormie (Cambridge, Great Britain), Markus Kurt Peter Cremer (Orinda, Calif.), Shashank Merchant (Sunnyvale, Calif.) and Andreas Schmidt (San Pablo, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "In one aspect, a method includes identifying an upcoming content-modification opportunity on a channel, where the upcoming content-modification opportunity relates to a modifiable content-segment transmitted by a content-distribution system on the chann...