ALEXANDRIA, Va., July 30 -- United States Patent no. 12,373,224, issued on July 29, was assigned to PURE STORAGE INC. (Santa Clara, Calif.).
"Dynamic, personality-driven user experience" was invented by Prakash Darji (Santa Clara, Calif.), Steven Ma (Cupertino, Calif.) and Jonas Irwin (Livermore, Calif.).
According to the abstract* released by the U.S. Patent & Trademark Office: "A dynamic, personality-driven user experience that includes receiving, from a user account, a request to access a system interface for a system; identifying, based on personality indicators for the user account, a user account personality from a plurality of user account personalities, wherein each of the personality indicators is associated with at least one of ...