ALEXANDRIA, Va., July 3 -- United States Patent no. 12,346,916, issued on July 1, was assigned to Oracle International Corp. (Redwood Shores, Calif.).
"Sales orchestration using iterative machine learning" was invented by Vivek Kumar (Redwood City, Calif.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Techniques for sales orchestration using iterative machine learning are disclosed, including: obtaining, by a customer relationship management (CRM) system, opportunity-specific CRM data; generating, by the CRM system, one or more suggested sales actions applicable to the opportunity-specific CRM data, at least by applying a machine learning model to the opportunity-specific CRM data, wherein the machine learni...