ALEXANDRIA, Va., June 6 -- United States Patent no. 12,284,420, issued on April 22, was assigned to OpenTV Inc. (San Francisco).
"Content recommendations using personas" was invented by Crx K. Chai (Oakland, Calif.), Alex Fishman (San Francisco), Danielle Maslow Zimmerman (East Palo Alto, Calif.), Robert Chen (Mountain View, Calif.), David Daniel Kempe (San Jose, Calif.) and Colin Shengcai Zhao (Sunnyvale, Calif.).
According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods for generating and displaying groupings of content recommendations using personas are provided. The system determines content for each of the plurality of personas. The determined content for each of the plurality of personas compris...