US Patent Issued to NEC on March 18 for "Marketing support apparatus, system, and method, and non-transitory computer readable medium" (Japanese Inventors)

ALEXANDRIA, Va., March 19 -- United States Patent no. 12,254,493, issued on March 18, was assigned to NEC Corp. (Tokyo).

"Marketing support apparatus, system, and method, and non-transitory computer readable medium" was invented by Yoshiyuki Etou (Tokyo), Wataru Itonaga (Tokyo), Daisuke Matsuda (Tokyo) and Yoji Mori (Tokyo).

According to the abstract* released by the U.S. Patent & Trademark Office: "A marketing support apparatus includes: a registration unit that registers, in a first database, concealed data obtained by concealing customer information acquired from a customer information management apparatus, an acquisition unit that acquires, from a predetermined business operator, a calculation logic for calculating an evaluation value...