US Patent Issued to Microsoft Technology Licensing on April 15 for "Estimated unique engagement measurement with user privacy protection" (California, Nebraska, Washington Inventors)

ALEXANDRIA, Va., June 5 -- United States Patent no. 12,277,577, issued on April 15, was assigned to Microsoft Technology Licensing LLC (Redmond, Wash.).

"Estimated unique engagement measurement with user privacy protection" was invented by Yuan Gao (Santa Clara, Calif.), Mu Qiao (Campbell, Calif.), Min Liu (Palo Alto, Calif.), Yi Zhang (Los Altos, Calif.), Qianqian Ma (Sunnyvale, Calif.), Shan Ba (Palo Alto, Calif.), Lisa Qian (Seattle), Ian V. Koeppe (Papillion, Neb.), Chad K. Crowe (Omaha, Neb.) and John F. McCarthy III (Lincoln, Neb.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Embodiments of the disclosed technologies are capable of providing engagement feedback for an online system while maintaining u...