US Patent Issued to LIVEPERSON on March 11 for "Method and system for creating a predictive model for targeting web-page to a surfer" (Israeli Inventors)

ALEXANDRIA, Va., March 12 -- United States Patent no. 12,248,856, issued on March 11, was assigned to LIVEPERSON INC. (New York).

"Method and system for creating a predictive model for targeting web-page to a surfer" was invented by Shlomo Lahav (Ramat-Gan, Israel) and Ofer Ron (Givatayim, Israel).

According to the abstract* released by the U.S. Patent & Trademark Office: "Systems and methods for determining predictive model types are provided. A method may include generating a predictive model for a web page of a web site, wherein the web page includes a configuration defining one or more objects presented with the web page, and wherein each object is associated with a predictive model. The method may include determining one or more pred...