ALEXANDRIA, Va., Aug. 12 -- United States Patent no. 12,387,243, issued on Aug. 12, was assigned to Insight Direct USA Inc. (Chandler, Ariz.).

"Systems and methods for customer-personalized videos" was invented by Noah Santorello (Bronx, N.Y.), Ilya Eliashevsky (Milford, Conn.) and Taylor Shelgren (Georgetown, Texas).

According to the abstract* released by the U.S. Patent & Trademark Office: "A method of creating custom video sequences includes presenting an ecommerce website to a customer and automatically collecting electronic customer data from the ecommerce website by a server system. The electronic customer data describes at least one customer interaction with the ecommerce website is automatically collected concurrently with custome...