US Patent Issued to INSCAPE DATA on Oct. 14 for "Dynamic content serving using automated content recognition (ACR) and digital media watermarks" (California Inventors)

ALEXANDRIA, Va., Oct. 21 -- United States Patent no. 12,445,678, issued on Oct. 14, was assigned to INSCAPE DATA INC. (Irvine, Calif.).

"Dynamic content serving using automated content recognition (ACR) and digital media watermarks" was invented by Zeev Neumeier (Berkeley, Calif.) and W. Leo Hoarty (Morgan Hill, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, systems, devices, and computer-program products are described herein for providing dynamic content serving. The dynamic content serving technology can identify, in real-time, programming arriving at a client device, identify the specific segment being received, and determine which pre-stored video segment may be used to replace the identi...