US Patent Issued to Hyundai Motor, Kia on March 18 for "Apparatus and method for generating positioning indicator" (South Korean Inventor)

ALEXANDRIA, Va., March 19 -- United States Patent no. 12,254,506, issued on March 18, was assigned to Hyundai Motor Co. (Seoul, South Korea) and Kia Corp. (Seoul, South Korea).

"Apparatus and method for generating positioning indicator" was invented by DaeKwan Seo (Seoul, South Korea).

According to the abstract* released by the U.S. Patent & Trademark Office: "A positioning index generating apparatus configured to collect data generated by an action of a customer in each of a plurality of steps into which a product purchase decision step is divided and configured to determine a positioning index of a product based on data generated in at least one step among the plurality of steps."

The patent was filed on Aug. 23, 2022, under Applicatio...