ALEXANDRIA, Va., Oct. 8 -- United States Patent no. 12,437,318, issued on Oct. 7, was assigned to Google LLC (Mountain View, Calif.).
"Presenting options for content delivery" was invented by Ezequiel Vidra (London).
According to the abstract* released by the U.S. Patent & Trademark Office: "Targeting content to users based on receipt of partial terms may include identifying one or more terms associated with a campaign, the campaign having an associated content item that is presented to users responsive to requests for content, presenting a campaign sponsor with an option to target the content item to users based on receipt of a partial form of one of the one or more terms, receiving from the campaign sponsor a selection of a designation ...