US Patent Issued to Google on March 11 for "Selection and provision of digital components during display of content" (New York Inventors)

ALEXANDRIA, Va., March 12 -- United States Patent no. 12,250,435, issued on March 11, was assigned to Google LLC (Mountain View, Calif.).

"Selection and provision of digital components during display of content" was invented by Benjamin James Schaeffer (Brooklyn, N.Y.) and Matthew Stephen Ross (New York).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for the selection, provision and display of one or more digital components during display of content. Methods can include identifying a plurality of digital components that can be presented on the client device. A maximum number of digital components that can be pre...