US Patent Issued to GOOGLE on June 3 for "Adjust ads auction using predicted user response to an in-ad survey" (California, New Jersey Inventors)

ALEXANDRIA, Va., June 4 -- United States Patent no. 12,321,983, issued on June 3, was assigned to GOOGLE LLC (Mountain View, Calif.).

"Adjust ads auction using predicted user response to an in-ad survey" was invented by Shilpa Arora (Sunnyvale, Calif.), Colin McCulloch (Half Moon Bay, Calif.), Niyati Yagnik (Mountain View, Calif.), Creighton Thomas (Mountain View, Calif.), Manohar Prabhu (Palo Alto, Calif.), Timothy Lipus (Sunnyvale, Calif.), Michael Eugene Aiello (Hoboken, N.J.), Yi Zhang (Sunnyvale, Calif.), Ajay Kumar Bangla (San Jose, Calif.), Bahman Rabii (San Francisco), Gaofeng Zhao (Los Altos, Calif.) and Yingwei Cui (Palo Alto, Calif.).

According to the abstract* released by the U.S. Patent & Trademark Office: "A method and syste...