US Patent Issued to Comcast Cable Communications on Oct. 7 for "Augmenting content using contextual features" (District Of Columbia Inventor)

ALEXANDRIA, Va., Oct. 8 -- United States Patent no. 12,439,123, issued on Oct. 7, was assigned to Comcast Cable Communications LLC (Philadelphia).

"Augmenting content using contextual features" was invented by Ehsan Younessian (Washington).

According to the abstract* released by the U.S. Patent & Trademark Office: "Systems, apparatuses, and methods are described for contextually augmenting content, which may be offered based on segment types associated with various sentiments, emotions, and/or excitement levels which may be detected and/or aligned in the content. The contextual content augmentation may comprise in-video contextual advertising, which may be based on advertisement strategies such as segment-based, alignment/detection-based,...