US Patent Issued to ADOBE on Jan. 20 for "Using entitlements deployed on blockchain to manage customer experiences" (Florida, Utah Inventors)

ALEXANDRIA, Va., Jan. 20 -- United States Patent no. 12,530,694, issued on Jan. 20, was assigned to ADOBE INC. (San Jose, Calif.).

"Using entitlements deployed on blockchain to manage customer experiences" was invented by David Humpherys (Lehi, Utah) and Jonathan Lancar (Sunny Isles, Fla.).

According to the abstract* released by the U.S. Patent & Trademark Office: "Methods and systems are provided for using entitlements deployed on blockchain to manage customer experiences. In embodiments described herein, customer data for a customer is accessed via a blockchain-based entitlement generator component. A representation of an entitlement for the customer is generated based on a plurality of parameters of the entitlement via the blockchain-b...