U.S, May 15 -- This is part of VisitMalta's two-year agreement as IDF's Official Destination Partner.

Nearly 1000 of the strongest female and male athletes, participants ranging from 14 to 80+ years of age, from 60+ countries will gather for the World Bench Press Championships to determine who has the strongest bench press in the world!

The event will be directed by Powerlifting America and the IPF. Visit Austin and Eleiko USA have also signed on to direct and support this prestigious event.

Carlo Micallef, CEO, Malta Tourism Authority, noted, "This campaign is part of VisitMalta's strategy to promote Destination Malta and the brand VisitMalta to the enormous sporting events' fan bases worldwide, in the event itself, on social media, ...