U.S., Nov. 26 -- The African Tourism Board is taking leadership for the continents' travel and tourism industry in working hard to establish relationships and forming alliances with all relevant players.

On Monday, the African Tourism Board Chairperson Cuthbert Ncube and the ATB Chief Executive Officer Doris Woerfel met with African Union Development Agency Martin Bwalya , head of the Industrialisation Division at the AUDA head offices in Midrand, South Africa.

Both Organisations have agreed to work together in fulfilling the objectives and mandate of the UNWTO and AU's Sustainable Development Goals that were adopted in 2015 by all countries of the UN.

Traditional development efforts have often focused on one issue at a time, i.e first...