Bengaluru, May 27 -- Swiggy Instamart, the quick-commerce vertical of food delivery major Swiggy, has rebranded itself as "Instamart," marking its evolution into a standalone brand aimed at delivering a wider range of products and services with greater speed and convenience. In a series of media statements, Swiggy said the transformation is not just cosmetic, but symbolic of the platform's growing identity. The rebrand is being rolled out across app interfaces, packaging, delivery bags, and advertising campaigns. Instamart has also expanded its footprint into several tier 2 and 3 cities, underlining the increasing demand for quick commerce services in smaller towns. The company has reported substantial growth in Gross Order Value (GOV) and ...