Hyderabad, Feb. 26 -- Incubated at i-TIC, IIT Hyderabad , PURE EV, one of India's leading electric two wheeler manufacturers, on Wednesday announced the launch of the 'PURE Perfect 10' Referral Program, offering an unprecedented cashback reward to its valued customers for the upcoming festive season including Mahashivrati, Holi, Ugadi, and Ramzan Eid.

This exclusive initiative is set to enhance customer engagement and boost EV adoption across the country, the company said in a release here.

The Program is open to all existing PURE EV customers, as well as new customers who purchase a PURE EV vehicle by March 31, 2025 or until stocks last at the respective outlets.

Under this scheme, customers can earn up to INR 40,000 in cashback reward...