Mumbai, Sept. 20 -- Prime Video has paid an evocative tribute to superstar Rajinikanth, celebrating his extraordinary 55-year odyssey in cinema with a specially crafted video released alongside the launch of his Tamil action thriller 'Coolie'.
The filmic homage, embellished with appearances from director Lokesh Kanagaraj and music composer Anirudh Ravichander, celebrates not merely Rajinikanth's artistry but his very aura, the ineffable magnetism that has ethralled generations and cemented him as a cultural phenomenon.
To heighten the festivities, Prime Video has rolled out a striking billboard campaign across Chennai. It reinterprets Rajinikanth's most famous punchlines, a unique tribute to the legend from his fans. These billboards on t...