Patna, July 13 -- Neera, a nutritious, non-alcoholic drink extracted from palm trees seems to be rapidly gaining popularity in Bihar.
Once primarily consumed in rural pockets, Neera is now emerging as a mainstream beverage option appreciated for its health benefits.
According to official data, more than 1.80 crore litres of Neera have been collected during the current season (April 1 to July 10), with over 1.39 crore litres already sold. In the past week alone, 4.87 lakh litres were tapped from palm trees averaging over 1 lakh litres per day. The state has set up 2,309 Neera sale counters to meet the growing demand.
Bihar Excise Commissioner and Inspector General of Registration, Rajneesh Kumar Singh said here today that expert reports ...