New Delhi, March 11 -- The All India Football Federation (AIFF) and Star Cement have, on Wednesday, signed a deal for the latter to come on board as the title sponsors for the IndianFootball League (IFL) 2025-26 season.

Star Cement, the pioneer cement brand of Northeast India and a rapidly growing brand across India, has built a reputation for reliability, strength, and resilience in the infrastructure sector.

The company has consistently aligned its brand identity with sport, supporting athletes and sporting initiatives as part of its broader vision of promoting excellence, determination, and community engagement.

Speaking on the occasion, M. Satyanarayan, Deputy Secretary General, All India Football Federation, said, "This partnership ...