Lucknow, Sept. 26 -- Uttar Pradesh Tourism has concluded its participation at the International & French Travel Market (IFTM) Top Resa 2025 in Paris, where the state's stall drew attention for its cultural, spiritual and experiential offerings.
The pavilion, inaugurated by Naveen Kumar, Counsellor (Economic & Commercial Wing) and Head of Chancery at the Embassy of India in Paris, attracted international dignitaries, travel trade leaders and tourism professionals.
Perfume Tourism from Kannauj emerged as the star attraction, with live demonstrations of the centuries-old 'deg-bhapka' technique of natural fragrance-making captivating visitors. Uttar Pradesh projected Kannauj as India's perfume capital and a unique experiential tourism product...