Kolkata, Nov. 2 -- Seeking to rally Bengal's youth ahead of the 2026 Assembly elections, the Bharatiya Janata Party (BJP) launched its state-specific digital outreach campaign, NaMo Yuva Yodha, a move that the Trinamool Congress (TMC) has criticised as a direct attempt to counter Abhishek Banerjee's youth-driven initiative, Ami Banglar Digital Joddha ("I am Bengal's Digital Warrior").
The initiative, party leaders said, is designed to enlist young volunteers as "digital warriors" to counter "corruption, misrule, and misinformation" allegedly spread by the ruling Trinamool Congress (TMC).
The launch event, held at ICCR in Kolkata, was attended by state BJP president Shamik Bhattacharya, MPs Biplab Kumar Deb and Sunil Bansal, and youth lead...