Kochi, Sept. 1 -- Apollo Tyres Ltd has inaugurated its first super premium branded retail outlet in Bengaluru, introducing a new format aimed at redefining tyre retailing and mobility engagement in South India.
The outlet was inaugurated by Rajesh Dahiya, Vice President, Commercial (India, SAARC and Southeast Asia), Apollo Tyres Ltd, a release said. Positioned as a "curated experience hub," the new format is designed to move beyond conventional tyre sales by offering personalised mobility solutions aligned with vehicle type, lifestyle and driving needs.
"Tyres are more than just a product they are an extension of the driving spirit. Our new retail format is designed to emotionally connect with our customers, offering them not only the bes...