Mumbai, Sept. 16 -- In a landmark announcement, Apollo Tyres has been named as the Lead Sponsor of the Indian Cricket Team under a prestigious 3-year strategic partnership with the Board of Control for Cricket in India (BCCI).
Cricket isn't just a sport in India -- it's the nation's heartbeat. It unites every city, street and home. As Team India takes the field, brand Apollo Tyres will stand with them -- on their jerseys, in their triumphs and in the dreams they ignite. As millions watch the Indian team, Apollo Tyres will also Go The Distance with them -- celebrating every six, every wicket and every roar in the stadium.
This agreement grants Apollo Tyres the Title Sponsor Rights for all Bilateral and ICC (both men's and women's teams) ho...