Bengaluru, Oct. 31 -- In a creative blend of indulgence and awareness, Apollo Cancer Centres (ACCs) launched 'Check-Olate', a dark chocolate-based campaign that urges women to take a sweet pause for their health this Breast Cancer Awareness Month.
The initiative transforms a simple chocolate bar into a self-care reminder, with each Check-Olate bar carrying a QR code that opens a step-by-step animated guide on breast self-examination.
Speaking about the campaign, Dinesh Madhavan, President - Group Oncology & International, Apollo Hospitals Enterprise Ltd, said women's health is central to national prosperity.
"When women are healthy, nations prosper. Through *Check-Olate*, we remind women that self-care is not a privilege but power," he s...