Dhaka, Aug. 29 -- An International Labour Organisation (ILO) video featuring three young women trade union leaders in Bangladesh has gone viral on YouTube.

The 3.45 minute advocacy film tells the inspiring story of the trio who collectively organised themselves to form a trade union.

Although the film was produced five years ago, a groundswell of interest on the issue of worker's rights and freedom of association in Bangladesh has generated close to 800,000 views, ILO said on Wednesday.

Freedom of association is the right to organise and form employers' and workers' organisations and is crucial for collective bargaining and social dialogue between employers and workers.

The ILO promotes these issues by ensuring workers and employers h...