Mumbai, April 29 -- Yokohama Rubber is equipping the new Toyota Hilux Champ pickup truck with its YOKOHAMA RY53 tyres as original equipment (OE). Sales of the Hilux Champ began in Asia in November 2023. The OE tyre size is 195R14C 106/104S.

Designed specifically for light trucks, the YOKOHAMA RY53 prioritizes wear resistance and fuel efficiency. To optimize performance for the Hilux Champ, the OE version features a specially tuned profile for enhanced steering stability and comfort.

This OE supply agreement strengthens Yokohama Rubber's position in the growing pickup truck market, particularly in North America. In 2022, the company began supplying Geolander X-CV tyres as OE for the Toyota Tundra full-size pickup truck. This was followed...