Mumbai, Aug. 20 -- Targetting the needs of the millennium customers, TVS Srichakra has launched the new brand TVS Eurogrip. The company is unveiling a portfolio of 19 premium tyres that include leading zero degree steel-belted radial tyres. The new brand is developed after extensive consumer research and significant investments in global R&D, design and technology platforms. TVS Eurogrip is designed with global expertise, made in India and sold across the globe.These tyres provide unmatched stability at high speeds and are rated to run at speeds up to 270kmph, said the company.

P Vijayaraghavan, Director, TVS Srichakra, said, "India will remain a promising market for two-wheelers and we see tremendous growth opportunity. It is a moment of ...